Bokeh Photo Summit 2024

Shooting an advertorial is a creative process that requires careful planning, attention to detail, and a clear understanding of the concept and message you want to convey. I will give you tips from defining the concept to capturing the final shot(s). Whether you're promoting a product or a lifestyle for a client, an advertorial is a great way to showcase a clients brand in a unique and engaging Shooting an advertorial is a creative process that requires careful planning, attention to detail, and a clear understanding of the concept and message you want to convey. By following these steps, you can create visually appealing images that effectively communicate your message and capture the attention of your audience. Whether you're promoting a product or service, an advertorial is a great way to showcase a client’s brand in a unique and engaging manner for any publication.

In this seminar, Ab Sesay will demonstrate how to make hard light work for you. Eliminate your fears of hard shadows or specular highlights and learn to embrace the beauty of hard Light through proper positioning of the Light, posing of your subject, and color grading to give your images unique results. We will also discuss using different hard light shapers and creative techniques to maximize the results you get from them.